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It’s Cannes #DressPorn again !

IT’S DRESS PORN SEASON AGAIN ! The Cannes Film Festival is like the best BEST period for Dress pornish. My favorite festival after…the Oscars and the MET Ball Gala (Read here & here). And this...

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Cannes Diary : Bye Bye Cannes

It’s a wrap ! The 68th annual Cannes Film Festival is officially over. And what a festival Cannes was ! Full of amazing dresses and tuxedos and new movies to discover. Cannes is one of my favorite...

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Welcome to Uncle Terry’s terrible Jungle Part II

Keep It Up With The Creepy Terry Last night, fashion’s resident oddball Pharrell Williams showed up to accept the Fashion Icon Award at the CFDAs and defended Terry Richardson during his speech : He’s...

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Caitlyn : The Ultimate Underdog

How the Kardashian/ Jenner brand keeps the internet obsessed with them ? In the last few years, ex-Bruce Jenner has been an ancillary but vivid participant in the bizarre public spectacle that is the...

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Brand Person Of The Month : Jessica Alba

Alba & the $1 Billion Honest company Last month, I talked about Tidal and the battle of Jay-Z to make his newest company to happen ( it still a mess if you want to know). That month I want to talk...

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Tips for building a successful partnership with celebrities and bloggers

For some brands, like Nike and H&M, writing large checks to prominent figures is a small price to pay for significant exposure and brand alignment with people who have their own powerful brands....

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Iconic celebrity women in fashion campaigns

LARA STONE + KATE MOSS FOR BALENCIAGA’S FALL CAMPAIGN Source : http://fashionista.com/2015/06/balenciaga-kate-moss-lara-stone CHER, WINONA RYDER AND WILLOW SMITH ARE THE NEW FACES OF MARC JACOBS It’s...

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Leslie Jones quits but then comes back on Twitter

Note from – BeyondElo, Hello dear followers. Yes BC.com is back. and here’s  the first blog post in one year wrote by my dear co-writer : TK. Lots of love and gossips y’all! I went to see Ghostbusters...

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The real Problem of Star Trek Beyond

So I went to see Star Trek Beyond Monday night. It was OK. Not boring but not great. I felt it had the same story as the second movie, and a few jokes here and there to make it easier on us to pass the...

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Cover of the month : Rihanna for W September

It’s almost the end of August and it means that it is back to school for a lot of people. It also means that September is coming and that the most anticipated publications of the year have already...

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How Rihanna’s night turned into Beyonce’s

Last week was the MTV’s Video Music Awards (VMAs) where Rihanna was honored by getting the VMA’s Vanguard Award. She got to perform 4 sets of medleys, each one with a specific tone. She was, however,...

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Cover of the month : Jaden & Willow Smith for Interview magazine

In another post-apocalyptic editorial, Jaden & Willow Smith say some very mature words under the guidance of Pharrell Williams. I haven’t read the article entirely, but I was extremely drawn to...

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From Angelina Jolie to Amal Clooney : A Brand Transformation

What does Angelina Jolie-Pitt & Amal Clooney have in common ? Two women, two stories. They both drastically managed and transformed their image in the past years by building and developing a...

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